MARKETING COORDINATOR
Company: The Hobby Center for the Performing Arts
Location: Houston
Posted on: February 17, 2026
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Job Description:
Job Description Job Description Reports To - Marketing and
Communications Director Direct Reports - N/A Indirect Reports - N/A
Status - Regular Full-Time Exempt Location - On site in Downtown
Houston, TX, with flexibility for occasional remote work Schedule -
General business hours with occasional nights and weekends OVERVIEW
The Marketing Coordinator plays a central role in bringing the
Hobby Center’s marketing strategy to life through high-volume,
high-impact digital tactical deployment. This position is
responsible for managing the organization’s owned and shared media
channels, including email marketing, website content, and social
media, while supporting performance tracking and optimization
across campaigns. Working closely with the Marketing and
Communications Director, the Marketing Coordinator serves as both a
hands-on executor and a data-informed advisor, translating strategy
into daily action and using analytics to identify what’s driving
engagement, ticket sales, and audience growth. This role produces
public-facing marketing assets that socialize the Hobby Center’s
work, tell the story of its impact, and communicate its role in
Houston’s cultural life beyond being a physical venue. As the Hobby
Center continues to expand its programming, community reach, and
audience engagement, the Marketing Coordinator will help ensure
consistent, timely, and effective communication across platforms,
supporting performances, education programs, partnerships, and
organizational initiatives in a fast-paced, collaborative
environment. This is a newly created position that reflects the
continued growth of the marketing team and the organization’s
evolving role in Houston’s cultural landscape. You Are: Organized,
deadline-driven, and comfortable managing multiple projects at once
A strong content creator who enjoys developing engaging emails,
social posts, and digital content Digitally savvy, with experience
and curiosity to leverage email platforms, social media, websites,
CRM systems, and analytics tools A clear communicator who can write
subject lines, basic marketing copy, and content for different
platforms Passionate about data and motivated by improving
performance and engagement Collaborative, proactive, and eager to
learn in a fast-paced environment We Are A vibrant performing arts
center in downtown Houston offering a huge range of arts and
entertainment experiences. A connector, convenor, and incubator for
all Houston audiences, artmakers, and arts organizations. An
established, stable nonpro?t organization engaged in an exciting
period of growth and transformation. Committed to creating a
welcoming, inclusive workplace that embraces diversity of people
and ideas and fosters a sense of belonging. A high-performance
culture that is supportive of your professional growth and ability
to work in a sustainable, empowered way. MAJOR FUNCTIONS Owned and
Shared Media: Develop and deploy email marketing campaigns
supporting top, middle, and bottom of the marketing funnel, from
audience awareness and engagement to ticket conversion and
retention Manage the Hobby Center’s social media channels,
including content calendars, posting, engagement, and adapting
messaging for each platform to build brand awareness, trust, and
community Maintain and update website content to support
performances, programs, campaigns, and organizational initiatives
across the customer journey Create and coordinate public-facing
digital content that humanizes the Hobby Center’s work, supports
brand credibility, and drives both short-term sales and long-term
audience relationships Manage the scheduling of content for venue
digital signage Analytics & Optimization: Track and report on
performance across email, social media, website traffic, and CRM
data across all stages of the funnel Monitor engagement,
conversion, and retention metrics to identify trends,
opportunities, and areas for improvement Share insights and
recommendations with the Marketing and Communications Director and
the marketing team to help guide resource allocation and campaign
adjustments Campaign & Advertising Support: Support digital
advertising efforts, including light coordination and reporting for
Google Search and nonprofit advertising initiatives Assist with
campaign timelines, asset coordination, and execution across
platforms Rental Client Liaison: Serve as main point of contact for
Hobby Center rental clients marketing needs Steward rental client
shows from initial show build on website to on sale/go live to any
client needs during lifecycle of show Assess and provide feedback
to rental clients about venue marketing opportunities Liaise with
box office to build presales and discount offers for rental clients
Support the delivery of Hobby Center Arts Partners marketing
benefits Collaboration and Workflow: Work closely with internal
teams to execute integrated marketing initiatives Manage multiple
projects and deadlines in a fast-paced environment while
maintaining accuracy and consistency Seek relevant professional
development opportunities and learning Along with other members of
the team, represent the Hobby Center at performances and donor
events and provide support as needed Regularly attend the full
range of Hobby Center presented programming to stay connected to
our artistic work and patron experience Responsibilities may evolve
to meet organizational needs and opportunities as well as employee
strengths and goals. Requirements Bachelor’s degree in marketing,
communications, digital media, or a related field, or equivalent
practical experience 1–3 years of experience in marketing, digital
communications, or a related role (including internships or
early-career positions) Experience working with email platforms and
social media management tools Basic copywriting skills, including
writing subject lines and short-form content Familiarity with
website content management systems Experience reviewing and
interpreting analytics and data across digital channels Strong
organizational skills with the ability to manage multiple projects
and deadlines Comfort working with marketing technology tools and
learning new platforms quickly Ability to work at a desk (sitting
or standing) and computer for extended periods of time Excellent
verbal, written, and visual communication skills. Discretion when
handling con?dential information. A positive, collaborative, and
proactive work style. Passion for the Hobby Center’s mission and
desire to play a vital role during a transformational period of
growth. The Hobby Center’s core business is live performances.
Evening and weekend events are central to our operation, and all
employees understand that their duties may require them to be on
site at these times and interface with the public. Ideal Skills and
Experience Experience developing and executing digital marketing
campaigns across email, social media, and websites Comfort working
across the full marketing funnel, from audience awareness to
conversion and retention Familiarity with analytics platforms such
as Google Analytics and social media insights tools Experience with
CRM or ticketing platforms (Tessitura, Ticketmaster a plus)
Exposure to digital advertising, including Google Search and
nonprofit advertising programs Strong organizational and project
management skills in fast-paced environments Interest in audience
development, brand storytelling, and building long-term engagement
Experience in nonprofit, performing arts, live entertainment, or
cultural organizations Comfortable engaging across a wide range of
professional and social contexts. Attitudes and Behaviors We Value
Embracing continuous growth and learning. Practicing open, honest
communication and con?ict resolution. Taking initiative and
increasing ownership over time. Supporting colleagues and partners
to achieve collective success. Examining and challenging our
personal biases. Celebrating our own and others’ wins, big and
small. Engaging through a lens of opportunity, optimism, and
curiosity. Compensation The Hobby Center offers a competitive
compensation and benefits package including medical, dental,
vision, basic life & disability insurance, a 403b savings plan with
matching employer contributions, paid time off, paid parking, and
monthly mobile phone stipend. The anticipated annual hiring range
for this position is $45,000 - $55,000. About the Hobby Center for
the Performing ArtsThe Hobby Center for the Performing Arts serves
as a connector, convenor and incubator for all Houston audiences,
artmakers and arts organizations. Opened in 2002, the campus houses
two theaters and welcomes over 400,000 audience members annually to
a wide range of arts experiences including the Memorial Hermann
Broadway at the Hobby Center series. The Hobby Center is also home
to a full season of musical theatre produced by Principal Resident
Company Theatre Under the Stars, as well as a variety of diverse
performances from both Houston-based and touring artists and
companies. Education and accessibility initiatives are central to
the Hobby Center’s impact in Houston through programs like the
ExxonMobil Discovery Series, sensory inclusive performances,
tactile tours, talkbacks, specialized audience services, and master
classes for artists and students. The ExxonMobil Discovery Series
creates access to engaging arts experiences for thousands of
Houston-area students each year. All ExxonMobil Discovery Series
performances are offered free of charge to schools, including
transportation. The Hobby Center for the Performing Arts is an
equal opportunity employer dedicated to building an inclusive,
diverse, equitable, and accessible workplace.
Keywords: The Hobby Center for the Performing Arts, Beaumont , MARKETING COORDINATOR, PR / Public Relations , Houston, Texas